The “Choose Frigiliana” campaign will be presented at Fitur
The presentation will be on Thursday 24 at 1:45 pm at the Costa del Sol stand
The City of Frigiliana, represented by the mayor Alejandro Herrero Platero and the Councilor for Tourism, Carmen Cerezo Sanchez , will present in Fitur (International Tourism Fair) the campaign “Choose Frigiliana” with which it will promote the municipality as a tourist destination in 2019.
Within the agenda that the rulers of the Villa de las 3 Culturas will carry out in Fitur, highlights the presentation of the “Choose Frigiliana” campaign that will take place on Thursday 24 at 1:45 pm in the Sala Presentation of the Costa del Sol stand All media and companies in the tourism sector are invited.
The campaign focuses on the idea that there are many reasons to choose Frigiliana as a tourist destination. Frigiliana is nature, gastronomy, culture, crafts, traditions, art, history, parties and much more. Each person can find their own reason to choose this town of Malaga as a destination from which to get to know the region of the Axarquía.
Alejandro Herrero and Carmen Cerezo will also highlight in the presentation the great amount of tourist services that this small town offers to the visitor, for this they will take to Fitur information of many local companies related to the sector. It should be noted that Frigiliana is, by far, the location with the highest number of rural houses and tourist accommodation in rural accommodation throughout the province of Malaga.
Once the presentation of the campaign is complete, all attendees will be offered the tasting of two products that perfectly symbolize two aspects that coexist very well in the current Frigiliana, tradition and modernity. All attendees will be able to taste their traditional and well-known Moscatel wine and the modern craft beer Axarca, made in Frigiliana.
With this type of campaign the City of Frigiliana wants to show that it is not satisfied with being a National Embellishment Award or belonging to the Most Beautiful Villages in Spain, but that its Tourism Department works tirelessly so that its visitors have an offer of quality and varied, with which to enjoy this special tourist destination.